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Title: Integration Of Process Improvements (Spring 2011) IPRO 304: IntegrationOfProcessImprovementsIPRO304ProjectPlanSp11_redacted
Creator: Kozmel, Tom, Collins, Dorothy, Watts, Bill, Tatkowski, Greg, Chojnacki, Tomasz, Ray, Jaimin, Sparks, Gregory, Regacho, Michael, Diao, Yubo, Kuzmicki, Claudius, Gal, Paul, Szalko, Alex, Kim, Suk Won
Date: 2011, 2011-05
Description: A. Finkl & Sons Co. was founded in 1879. Finkl is the world's leading supplier of forging die steels, plastic mold steels, die casting tool...
Show moreA. Finkl & Sons Co. was founded in 1879. Finkl is the world's leading supplier of forging die steels, plastic mold steels, die casting tool steels and custom open‐die forgings, processing 100,000 tons of steel each year. Since the 1800s, Finkl has maintained a commitment to manufacture 100 percent of its products in Chicago. These products are distributed domestically and to more than 18 countries worldwide. They sell their products to other manufacturers including plastic processors, die casting companies and closed‐die forging plants. With more than 100 patents to its credit, Finkl's steel formulations and steel-making technologies set worldwide standards. Finkl's facilities are on the leading edge of technology, using the most automated processes in the world. In recognition of Finkl's product quality, Finkl was the first integrated steel manufacturer in America to receive ISO 9000 certification
Sponsorship: A. Finkl & Sons
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Title: Improving the Efficiency of a Paper Shredder (semester?), IPRO 321: Improving the Efficiency of a Paper Shredder IPRO 321 Poster S07
Creator: Babatola, Yemi, Bergren, Kelly, Cho, Luke, Dill, Erik, Esparza, Saul, Kim, Michael, Mendez, Daniel, Michael, Mithun, Stclair, Joey, Stultz, Adam, Zielinkski, Sebastian
Date: 2007-07, 2007-07
Description: IPRO321, Enhancing Reliability and Performance of a Paper Shredder, is focused on designing a better, more reliable paper shredder without...
Show moreIPRO321, Enhancing Reliability and Performance of a Paper Shredder, is focused on designing a better, more reliable paper shredder without increasing cost. The objectives of this group, as set forth by the sponsor, Seth Lewis of the Manhattan Group, are: 1. To determine the amount of force needed to cut 6, 8, and 10 sheets of 20 lb. paper taking into account the length and width of the shred 2. To design an efficient gear train that optimizes the number of gears and minimizes the motor size 3. To develop acoustical sound dampeners to reduce the amount of noise created during the shredding process by 10 decibels. The team will seek to accomplish these goals through the use of computer simulation, extended research, and laboratory testing and error. By the end of the semester the team anticipates having developed a mathematical model that will allow for the minimization of the amount of force used to shred various amounts of paper, to have built a gear train that works better and lasts longer, and to have noticeably reduced the amount of noise created by the shredder. The IPRO Team’s goal is to implement all of these changes to create a shredder with improved performance, reliability, and life span without increasing cost.
Sponsorship: Seth Lewis
Deliverables for IPRO 321: Improving the Efficiency of a Paper Shredder for the Summer 2007 semester
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Title: Advanced Systems Applied to Student Loan Rehabilitation Processes (semester?), IPRO 313: Student Loan Rehab IPRO 313 Final Report Sp06
Creator: Atta, Muhammad, Bordelon, Jean, Johnston, Nathan, Krol, Martin C., Park, Jong, Sethi, Sourabh, St. Clair, Robert, Tayal, Rahul
Date: 2006-05, 2006-05
Description: IPRO 313 Advanced Systems Applied to Student Loan Rehabilitation Processes worked with the IPRO sponsor Financial Management Systems Company ...
Show moreIPRO 313 Advanced Systems Applied to Student Loan Rehabilitation Processes worked with the IPRO sponsor Financial Management Systems Company (FMS) to to design and build a student loan rehabilitation tool. FMS is primarily a collections company that is growing rapidly. Each year FMS receives accounts from private and government agencies and must collect from those accounts in order to receive a commission, their payment. The IPRO team had met with the sponsor many times over the course of the semester to gather requirements, map and layout FMS’ process model and in general have a better understanding of what FMS does. The team needed a better understanding of the problem and what the problem meant for FMS. FMS is in need of a tool that is able to track accounts over the course of their loan rehabilitation program quickly and effectively allow the tracking of trends over a period of time.
Sponsorship: Financial Management Systems
Deliverables for IPRO 313: Advanced Systems Applied to Student Loan Rehabilitation Processes for the Spring 2006 semester
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Title: Crisis Management and Security Program (CMS) (Semester Unknown) IPRO 370: Crisis Management and Security Program IPRO 370 Midterm Report Sp08
Creator: Wanic, Andrew, Housley, Chris, Monte, Don, Zabawski, Vito, Staats, Andy, Bochnik, George, Chojecki, Matt, Kusnierz, Ziggy, Saurabh, Singhal
Date: 2008, 2008-05
Description: The IIT IPRO 370 Crisis Management and Security Program (CMS) is in its fourth stage of development. The current goal is to further develop...
Show moreThe IIT IPRO 370 Crisis Management and Security Program (CMS) is in its fourth stage of development. The current goal is to further develop the capabilities of our web based program that can be used by organizations to assist when determining how well their crisis management plans stand up to different methodologies, assessments, and scenarios during the testing process. Also to start marketing our web site to attract a community of many users to assist in the growth of the CMS program. The initial grant for this project was funded by the Homeland Security Innovation & Entrepreneurship Center. Ms. Irene Rozansky, CEO and founder of R&A Crisis Management Services Inc. will be our sponsor to ensure that we develop a program able to test existing crisis management plans for companies, organizations, and individuals who lack a response ready approach in times of crisis.
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Title: VIBRATIONAL CONTROL OF AN EXOTHERMIC REACTION IN A CSTR - THEORY AND EXPERIMENTS
Creator: Cinar, A., Deng, J., Meerkov, S. M., Shu, X. S.
Date: 1987-03
Publisher: AMER INST CHEMICAL ENGINEERS
Description: Vibrational control is a method for modification of dynamic properties of linear and nonlinear systems by introducing fast, zero-average...
Show moreVibrational control is a method for modification of dynamic properties of linear and nonlinear systems by introducing fast, zero-average oscillations in the system's parameters. In this paper, forced oscillations introduced in the input flow rates of an exothermic continuous stirred-tank reactor (CSTR) are shown to result in a modification of the S-shaped steady state curve. This modification leads to a possibility of operating a CSTR at an asymptotically stable period regime located in the vicinity of an unstable steady state of the reactor system with stationary input flow rates. Thus, vibrations of the input flow rates can be viewed as a stabilizing mechanism for exothermic CSTR's.
Endnote format citation
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Title: QUALITY-OF-SERVICE AWARE SCHEDULING AND DEFECT TOLERANCE IN REAL-TIME EMBEDDED SYSTEMS
Creator: Li, Zheng
Date: 2015, 2015-05
Description: For real-time embedded systems, such as control systems used in medical, automotive and avionics industry, tasks deployed on such systems...
Show moreFor real-time embedded systems, such as control systems used in medical, automotive and avionics industry, tasks deployed on such systems often have stringent real-time, reliability and energy consumption constraints. How to schedule real-time tasks under various QoS constraints is a challenging issue that has drawn attention from the research community for decades. In this thesis, we study task execution strategies that not only minimize system energy consumption but also guarantee task deadlines and reliability satisfaction. We first consider the scenario when all tasks are of the same criticality. For this case, two task execution strategies, i.e. checkpointing based and task re-execution based strategies are developed. Second, considering the scenario when tasks are of different criticalities, a heuristic search based energy minimization strategy is also proposed. When tasks are of different criticalities, a commonly used approach to guaranteeing high-criticality task deadlines is to remove low-criticality tasks whenever the system is overloaded. With such an approach, the QoS provided to low-criticality tasks is rather poor, it can cause low-criticality tasks to have high deadline miss rate and less accumulated execution time. To overcome this shortcoming, we develop a time reservation based scheduling algorithm and a two-step optimization algorithm to meet high-criticality task deadlines, while minimizing low-criticality task deadline miss rate and maximizing their accumulated execution time, respectively. As many-core techniques mature, many real-time embedded systems are built upon many-core platforms. However, many-core platforms have high wear-out failure rate. Hence, the last issue to be addressed in the thesis is how to replace defective cores on many-core platforms so that deployed applications’ real-time properties can be maintained. We develop an offline and an online application-aware system reconfiguration strategy to minimize the impact of the physical layer changes on deployed real-time applications. All the developed approaches are evaluated through extensive simulations. The results indicate that the developed approaches are more effective in addressing the identified problems compared to the existing ones in the literature.
Ph.D. in Computer Science, May 2015
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Title: Failure Prediction Modeling of Power Plant Emission Control Systems (Semester Unknown) IPRO 303: FailurePredictionModelingOfPowerPlantEmissionControlSystemsIPRO303ProjectPlanSp09
Creator: Arastu, Insiyah, Belanger, Dave, Bouikidis, John, Capps, Zachary, Hesser, Cari, Irish, Sean, Kaneria, Satyam, Mcquillan, Brett, Mohinani, Lavesh, Patel, Jay
Date: 2009, 2009-05
Description: The main goal of IPRO 303 is to investigate how SmartSignal’s modeling technology can provide value in detecting problems on environmental...
Show moreThe main goal of IPRO 303 is to investigate how SmartSignal’s modeling technology can provide value in detecting problems on environmental systems: The main objectives that SmartSignal would like for the team to investigate are: · What are the regulatory drivers – changes in laws/regulation occurring at various points in time? Are the regulations fleet-wide or regionally specific? Can credits be traded? Etc. · What types of systems are being deployed to remove what pollutants? Describe different sub-types and configurations within a type of system, and how common they are. · How much instrumentation is available on these systems, and what signals are measured (temperature, pressure, chemistry analysis, etc.)? How much diversity is there in the levels of available instrumentation? IPRO 303 Spring’09 13th February 2009 IPRO303 Project Plan Page 2 of 7 · What are the failure and performance degradation problems that occur? How common are they? What are the ramifications of these problems – outages, derates, having to burn more expensive fuel or turn up the “peaking” generation units that are more expensive to run, etc.? · How can the available instrumentation be used to remotely monitor and detect developing problems?
Sponsorship: SmartSignal
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Title: Magnetic Recorder and Wire Handling Means Therefor
Creator: Kemp, Jay Sterling
Date: 1951-04-17
Description: Sponsorship: Armour Research Foundation of Illinois Institute of Technology
United States Patent

Title: Operator Information Tool to Manage Heat Treat Furnace Parts for A.Finkl & Sons (semester?), IPRO 330: Finkl Operator Info Tool Manage Heat Treat Furnace IPRO 330 Abstract Sp06
Creator: Barnard, Leland, Cappello, Bill, Chen, Zheyan, Ijaz, Syed, O'leary, Patrick, Roberts, Colleen, Schwalbach, Eddie, Tovalin, Ivan, Velten, Josef, Virani, Minaz
Date: 2006-05, 2006-05
Description:  To generate an accurate survey of temperature distribution within the furnace.  To determine a method of stacking that provides the most...
Show more To generate an accurate survey of temperature distribution within the furnace.  To determine a method of stacking that provides the most uniform temperature distribution.  To create an efficient and intuitive tracking system that allows the exact location of each part in the furnace to be recorded and catalogued for future reference.  To put this knowledge together to create a software package that can be used to quickly and easily generate a stacking sequence that will result in a proper heat treatment for each piece in the furnace each time.  To fulfill all IPRO requirements
Sponsorship: A. Finkl & Sons
Deliverables for IPRO 330: Operator Information Tool to Manage Heat Treat Furnace Parts for A.Finkl & Sons for the Spring 2006 semester
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Title: Intranet Mediators (Spring 2001) EnPRO 307
Creator: Saelee, M., Ahuja, R., Beitzel, S., Jensen, E., Pilotto, A., Schmeltzer, D., Yap, D.
Date: 2001, 2001-05
Description: Current web search engines only search unstructured data (web documents). A lot of data is available that is structured (weather, census,...
Show moreCurrent web search engines only search unstructured data (web documents). A lot of data is available that is structured (weather, census, sports, etc.). A search engine that could search both structured data and text would be able to answer questions such as "show me the top three restaurants in Chicago" without simply looking for the word "three." The team has been building a Java-based metasearch engine in IPRO 334 duringFall 2000. Numerous issues have arisen. How do we identify which data source will be best for the query? What is the best user interface for the system? For Spring 2001, the team will extend the search engine to include more sources. The team could really use the talents of non-computer science students to help test the system and improve the user interface. Students should plan to work on this at least ten hours a week - anything less will resultin a poor grade for the IPRO. Students for this IPRO are graded heavily based on the success of the team, not just individual performance. Weekly progress reports are required. Note that graduate students in Computer Science are not able to use IPRO classes for credit toward a graduate degree.
Sponsorship: IIT Internal R&D
Project Plan for EnPRO 307: Intranet Mediators for the Spring 2001 semester
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Title: Insight: Anticipating the Future, Assessing the Impact (semester?), IPRO 341: Insight IPRO 341 IPRO Day Presentation Sp06
Creator: Ayodele, Ayo, Dass, Saurabh, Desai, Ankit, Frumkin, Jason, Komyathy, Jonathan, Lerush, Kevin, Novak, Jason, Peterson, Margaret, Robinson, Bezaleel, Shah, Sagar, Skontos, George, Stohl, Michael, Wilk, Andrew, Yang, Sungwoo
Date: 2006-05, 2006-05
Description: The first objective of IPRO 341 is to research four areas in which nanotechnology is being applied. Through this research the team will gain a...
Show moreThe first objective of IPRO 341 is to research four areas in which nanotechnology is being applied. Through this research the team will gain a basic understanding of the workings behind nanotechnology and determine applications which may interest our target audience (see second objective). The second objective of IPRO 341 is to determine a target audience. Since this semester’s team will focus on public assessment and education, a target audience must be chosen to present our research findings to. The third objective of IPRO 341 is to assess the current level of knowledge which the target audience has pertaining to nanotechnology. By determining what the audience already knows about the subject the team can organize and present the necessary information. The fourth objective of IPRO 341 is to educate our target audience. Public education of nanotechnology and its applications is the mission of this IPRO team. All previous objectives are part of this encompassing goal of public education. The team will work on putting together a tool for public education which can be used by the target audience to gain knowledge on the subject of nanotechnology. The team also plans to spread interest of the tool so that it may be used to educate the public.
Deliverables for IPRO 341: Insight: Anticipating the Future, Assessing the Impact for the Spring 2006 semester
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Title: Wagner single phase induction motor
Creator: Ash, H. J., Croskey, Philip
Date: 2009, 1905
Publisher: Armour Institute of Technology
Description: http://www.archive.org/details/wagnersinglephas00ashh
Thesis (B.S.)--Armour Institute of Technology

Title: Smart Specs for Civilian Military Applications (Semester Unknown) EnPRO 350: SmartSpecsForCivilianandMilitaryApplicationsEnPRO350Poster1F09
Creator: Fairall, Earl, Patel, Purvag, Spitler, Noah, Bubert, Casey, Hopkins, Dong, Hutchins, Sarah, Mcclusky, John, Pain, Muhammad, Roa, Carlos, Kobayashi, Jonathan
Date: 2009, 2009-12
Description: In the real world, receiving the right information at the right time exacts success or failure. In the growing sport of paintball, every...
Show moreIn the real world, receiving the right information at the right time exacts success or failure. In the growing sport of paintball, every little edge counts towards victory. Real Time Initiative offers Smart Specs to our consumers to obtain an edge over the competition. Smart Specs relay real-time networked information amongst the users to distinguish friends from foes. The communication occurs through head mounted displays worn within the paintball masks. It reduces friendly fire which in turn reduces tension within the team.
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Title: Hybrid Electric Vehicles: Simulation, Design, and Implementation (semester?), IPRO 326
Creator: Bastrzyk, Marta, Hittie, Thomas, Hudik, Theresa, Johnson, Chad, Mohammad, Mahdi, Naqvi, Ali, Reinhard, Paul, Sadiq, Sadia, Stano, Jeffrey, Waliczek, Gregory, Washington, Tiana
Date: 2004-09, 2004-12
Description: The IPRO 326 Project aims at systematically testing both parallel and series vehicle configurations of the Hummer and HMMWV (High-Mobility...
Show moreThe IPRO 326 Project aims at systematically testing both parallel and series vehicle configurations of the Hummer and HMMWV (High-Mobility Multipurpose Wheeled Vehicle) to find the optimum hybridization factor specific to each configuration. An additional objective of the team is to work in coordination with Ph.D. students to simulate a hybrid electric bus system that is scheduled to have practical implementations by the end of the year. The team will also review research papers published from other universities to prepare for the upcoming FutureTruck 2005 competition, which involves designing more energy-efficient trucks with hybrid-electric drive trains. All vehicle simulations and structured testing will be performed using ADVISOR, as well as other software packages available in the Power Electronics and Motor Drives Laboratory at IIT. Related work done by previous student teams shall be reviewed and integrated into this project.
Deliverables for IPRO 326: Hybrid Electric Vehicles: Simulation, Design, and Implementation for the Fall 2004 semester
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Title: Simply Park (Semester Unknown) IPRO 365: SimplyParkIPRO365Poster1Sp11
Creator: Bredau, Jason, Bryski, Timothy, Bubert, Casey, Bukowska, Angelika, Byrne, Matthew, Coates, Allan, Gonzalez, Julia, Huynh, Alex, Ko, Hyunseok, Mui, Danny, Ritchie-smith, Robert, Sahagun, Benjamin, Shah, Malav, Trudo, Michelle, White, Kenny, Wicker, Nathan, Winstanley, Sam
Date: 2011, 2011-05
Description: Efficiency in parking facilities has been set to low standards since self-parking was introduced in the 1950s1. As technology has developed,...
Show moreEfficiency in parking facilities has been set to low standards since self-parking was introduced in the 1950s1. As technology has developed, parking has been left in the past. Drivers are increasingly realizing the problem as they become accustomed to other technology, which increases the efficiency of their lives (eg smartphones). While driving around searching for an open lot, circling a garage for an parking spot, or wandering through garage a looking for a parked car, people have time to ponder the many improvements that should be made to the parking experience. Simply Park: IPRO 365 is taking initiative to seize the possibilities new technologies offer the parking industry. The result should be improved driver experience as well as increased efficiency and profitability of parking facilities. The system will include signs visible to passersby that display the number of vacancies within a parking facility. Once in the parking facility, additional signs will direct drivers to sections of the facility with vacancies. Colored lights above each parking spot will indicate the state of occupancy for quick reference when looking down an aisle. When a driver parks, the ticket they receive at the entrance gate will associate their ticket to the spot they parked in, so when the driver returns to the facility he/she can present his/her ticket to a kiosk which will notify him/her how to get back to his/her car. As the vehicle leaves the ticket association will be reset and displays will update to show one more spot available. Additional interfaces through mobile and internet applications will further expedite the parking process. 1National
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Title: Improving Electrical Efficiency With Building Information Modelling (Semester Unknown) IPRO 338
Creator: Kyung Cho, Bum, Crites, Sarah, Czapla, Sarah, Guerrero, Jose, Kim, Yoosuk, Malawski, Frank, Maloney, Michael, Pedrina, Kaleo, Qiu, Li, Yi, Jennifer
Date: 2009, 2009-12
Description: To identify ways to improve the efficiency of electrical contracting projects through new software and technology, communications, and project...
Show moreTo identify ways to improve the efficiency of electrical contracting projects through new software and technology, communications, and project management techniques, especially through Building Information Modeling (BIM) utilization.
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Title: UNDERSTANDING REACTION MECHANISMS AND CONTROLLING REACTIVE SURFACE SPECIES DURING ATOMIC LAYER DEPOSITION OF METAL CHALCOGENIDES
Creator: Weimer, Matthew S.
Date: 2016, 2016-07
Description: Atomic layer deposition (ALD) is a thin film growth technique that relies on self-limiting reactions between vapor precursors and a surface....
Show moreAtomic layer deposition (ALD) is a thin film growth technique that relies on self-limiting reactions between vapor precursors and a surface. Significant progress has been made in the scope of materials grown by ALD, enabled by precursor development and investigation of surface reaction mechanisms; progress is still necessary. This dissertation has two portions. The first is the development of organometallic compounds to engender new material growth by ALD. Second is the development of X-ray absorption spectroscopy (XAS) tools and techniques for observations of the metal coordination environment during ALD. One material that can be difficult to make is doped materials. Composition of a doped material determines the film properties. One example is vanadium doped indium sulfide. This material was purposed as an intermediate bandgap solar absorbing material which can absorb multiple ranges of light. Two new precursors were developed for the growth of indium sulfide and vanadium sulfide. The indium sulfide material grown has shown superior film photocurrent qualities and doping of vanadium into indium sulfide with fine control over atomic placement was achieved. Films were grown that showed secondary absorptions which aligned with theoretical calculations. The flexibility of the V(III) precursor is shown by a short study on the control of the difficult vanadium-oxygen system in the deposition of stoichiometric oxides. To illustrate how XAS can be used in conjunction with other techniques tin dioxide growth from a stannylene precursor and hydrogen peroxide was studied. From ex situ XAS measurements nucleation, growth and termination reaction mechanism were discovered. Next, a mobile ALD reactor allowed for in situ XAS measurements to be performed on “flat” substrates for the first time. Specifically, the local coordination environment and surface reactions were followed while erbium was doped into alumina and coordination environment of manganese was investigated in the growth of manganese-doped zinc oxide, with the ability to probe in-plane versus out-of-plane bonds. These unique in situ XAS experiments allow for greater understand of metal and non-metal precursors as they interact with surfaces. This enhanced understanding enables new precursor development which leads to better control over surface chemistry and new materials.
Ph.D. in Chemistry, July 2016
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Title: Building Consumer Awareness and Preference for Safe Foods (Semester Unknown) IPRO 336: Building Consumer Awareness and Preference for Safe Foods IPRO 336 Abstract F08
Creator: Chauhan, Mark, Christensen, Carissa, Kari, Constantin, Kuebrich, Elizabeth, Kwon, Minjeong, Oke, Babajide, Rahnavard, Amir, Ray, Monmayuri, Stella, Meredith, Zhao, Yang
Date: 2008, 2008-12
Description: The IPRO 336 team is working with National Pasteurized Eggs, Inc. to create and test a new marketing strategy for the Davidson’s brand...
Show moreThe IPRO 336 team is working with National Pasteurized Eggs, Inc. to create and test a new marketing strategy for the Davidson’s brand pasteurized eggs. Pasteurized eggs are a reasonably new product in the egg industry and, as of yet, have not gained a large percentage of retail market sales. Pasteurized eggs are comparable in many aspects to their competitors but offer the added advantage of being virtually bacteria and salmonella free. Due to this fact, Davidson’s eggs have grown exponentially in the food service market, especially for hospitals and other locations catering to at-risk groups. The company is now seeking to expand in the retail market and is looking to revise their current marketing strategy to meet this goal, with the help of the IPRO team. After an initial review, the IPRO group split up into sub-groups that will focus on different aspects of the marketing plan, including Consumer Education/Psychology, Competitor Analysis, Display, Packaging/Labeling, Promotions, and Website Improvements. Through both secondary and primary research (in the form of consumer surveys), these groups will gain an understanding of the egg market, the average egg buyer, and how the marketing strategy can be most efficiently revised. Once the research has been completed, the sub-groups will be able to create a design or marketing technique in their area of improvement, test their ideas, and revise as necessary. The IPRO group is seeking a final product that will boost retail sales of Davidson’s pasteurized egg and increase consumer awareness of the large benefits of such a product.
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Title: Designing a State-of-the-Art Exhibit for the Atrium at Fermilab (semester?), IPRO 303
Creator: Rosenthal, Chris, Colvin, Marcus, Ferrario, Daniel, Olive, Daniel, Vasos, Maria, Williams, Taylor, Calik, Martin, Dutkovich, Frank, Mccrory, Reuben, Ortega, Uriel, Whitmore, Hugh
Date: 2005-05, 2005-05
Description: Over the next few years, the global scientific community will be deciding on the site for the International Linear Collider (ILC). The ILC...
Show moreOver the next few years, the global scientific community will be deciding on the site for the International Linear Collider (ILC). The ILC will be the next great step in particle physics, and there will only be one in the world. The United States would like to host the ILC and Fermi National Accelerator Laboratory in Illinois is a very likely candidate to support this technology. Many important politicians and scientists will be visiting Fermilab during this period of political negotiation and site evaluation. The team’s goal is to design an exhibit for the atrium in Wilson Hall at Fermilab that conveys the scale and importance of scientific research, the value of science education, and the intersections of art and science for both a scientific and non-scientific audience. The exhibit will not only be open to the Fermilab staff and general public, but also to visiting dignitaries and politicians.
Deliverables for IPRO 303: Designing a State-of-the-Art Exhibit for the Atrium at Fermilab for the Spring 2005 semester
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Title: Building Consumer Awareness and Preference for Safe Foods (Semester Unknown) IPRO 336: Building Consumer Awareness and Preference for Safe Foods IPRO 336 Final Presentation F08
Creator: Chauhan, Mark, Christensen, Carissa, Kari, Constantin, Kuebrich, Elizabeth, Kwon, Minjeong, Oke, Babajide, Rahnavard, Amir, Ray, Monmayuri, Stella, Meredith, Zhao, Yang
Date: 2008, 2008-12
Description: The IPRO 336 team is working with National Pasteurized Eggs, Inc. to create and test a new marketing strategy for the Davidson’s brand...
Show moreThe IPRO 336 team is working with National Pasteurized Eggs, Inc. to create and test a new marketing strategy for the Davidson’s brand pasteurized eggs. Pasteurized eggs are a reasonably new product in the egg industry and, as of yet, have not gained a large percentage of retail market sales. Pasteurized eggs are comparable in many aspects to their competitors but offer the added advantage of being virtually bacteria and salmonella free. Due to this fact, Davidson’s eggs have grown exponentially in the food service market, especially for hospitals and other locations catering to at-risk groups. The company is now seeking to expand in the retail market and is looking to revise their current marketing strategy to meet this goal, with the help of the IPRO team. After an initial review, the IPRO group split up into sub-groups that will focus on different aspects of the marketing plan, including Consumer Education/Psychology, Competitor Analysis, Display, Packaging/Labeling, Promotions, and Website Improvements. Through both secondary and primary research (in the form of consumer surveys), these groups will gain an understanding of the egg market, the average egg buyer, and how the marketing strategy can be most efficiently revised. Once the research has been completed, the sub-groups will be able to create a design or marketing technique in their area of improvement, test their ideas, and revise as necessary. The IPRO group is seeking a final product that will boost retail sales of Davidson’s pasteurized egg and increase consumer awareness of the large benefits of such a product.
Deliverables
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