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Title: IIT Sustainability Branding (Semester Unknown) IPRO 311: IITSustainableBrandingIPRO311Poster1Sp09
Creator: Aguilar, Alejandro, Alexander, Richard, Animashaun, Oladipo, Chauhan, Mark, Ellsworth, Seth, Glover, Crystal, Krupp, Kevin, Patel, Nim, Scheer, Colin, Tadros, Nader
Date: 2009, 2009-05
Description: This is a continuing IPRO with the overall aim of improving and enhancing the image of Illinois Institute of Technology, both as an...
Show moreThis is a continuing IPRO with the overall aim of improving and enhancing the image of Illinois Institute of Technology, both as an institution and a physical campus, in regards to sustainability and “green” practices. To that end, the current semester is focused on several design projects based on concepts generated in the previous semesters along with input from the current semester to enhance a new “green” campus. We will also be providing information on how IIT is currently acting in a sustainable fashion and how students on campus can contribute to our image as a sustainable campus
Deliverables
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Title: IIT Sustainability Branding (Semester Unknown) IPRO 311: IITSustainableBrandingIPRO311FinalPresentationSp09
Creator: Aguilar, Alejandro, Alexander, Richard, Animashaun, Oladipo, Chauhan, Mark, Ellsworth, Seth, Glover, Crystal, Krupp, Kevin, Patel, Nim, Scheer, Colin, Tadros, Nader
Date: 2009, 2009-05
Description: This is a continuing IPRO with the overall aim of improving and enhancing the image of Illinois Institute of Technology, both as an...
Show moreThis is a continuing IPRO with the overall aim of improving and enhancing the image of Illinois Institute of Technology, both as an institution and a physical campus, in regards to sustainability and “green” practices. To that end, the current semester is focused on several design projects based on concepts generated in the previous semesters along with input from the current semester to enhance a new “green” campus. We will also be providing information on how IIT is currently acting in a sustainable fashion and how students on campus can contribute to our image as a sustainable campus
Deliverables
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Title: Building Consumer Awareness and Preference for Safe Foods (Semester Unknown) IPRO 336: Building Consumer Awareness and Preference for Safe Foods IPRO 336 Abstract F08
Creator: Chauhan, Mark, Christensen, Carissa, Kari, Constantin, Kuebrich, Elizabeth, Kwon, Minjeong, Oke, Babajide, Rahnavard, Amir, Ray, Monmayuri, Stella, Meredith, Zhao, Yang
Date: 2008, 2008-12
Description: The IPRO 336 team is working with National Pasteurized Eggs, Inc. to create and test a new marketing strategy for the Davidson’s brand...
Show moreThe IPRO 336 team is working with National Pasteurized Eggs, Inc. to create and test a new marketing strategy for the Davidson’s brand pasteurized eggs. Pasteurized eggs are a reasonably new product in the egg industry and, as of yet, have not gained a large percentage of retail market sales. Pasteurized eggs are comparable in many aspects to their competitors but offer the added advantage of being virtually bacteria and salmonella free. Due to this fact, Davidson’s eggs have grown exponentially in the food service market, especially for hospitals and other locations catering to at-risk groups. The company is now seeking to expand in the retail market and is looking to revise their current marketing strategy to meet this goal, with the help of the IPRO team. After an initial review, the IPRO group split up into sub-groups that will focus on different aspects of the marketing plan, including Consumer Education/Psychology, Competitor Analysis, Display, Packaging/Labeling, Promotions, and Website Improvements. Through both secondary and primary research (in the form of consumer surveys), these groups will gain an understanding of the egg market, the average egg buyer, and how the marketing strategy can be most efficiently revised. Once the research has been completed, the sub-groups will be able to create a design or marketing technique in their area of improvement, test their ideas, and revise as necessary. The IPRO group is seeking a final product that will boost retail sales of Davidson’s pasteurized egg and increase consumer awareness of the large benefits of such a product.
Deliverables
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Title: Building Consumer Awareness and Preference for Safe Foods (Semester Unknown) IPRO 336: Building Consumer Awareness and Preference for Safe Foods IPRO 336 Final Presentation F08
Creator: Chauhan, Mark, Christensen, Carissa, Kari, Constantin, Kuebrich, Elizabeth, Kwon, Minjeong, Oke, Babajide, Rahnavard, Amir, Ray, Monmayuri, Stella, Meredith, Zhao, Yang
Date: 2008, 2008-12
Description: The IPRO 336 team is working with National Pasteurized Eggs, Inc. to create and test a new marketing strategy for the Davidson’s brand...
Show moreThe IPRO 336 team is working with National Pasteurized Eggs, Inc. to create and test a new marketing strategy for the Davidson’s brand pasteurized eggs. Pasteurized eggs are a reasonably new product in the egg industry and, as of yet, have not gained a large percentage of retail market sales. Pasteurized eggs are comparable in many aspects to their competitors but offer the added advantage of being virtually bacteria and salmonella free. Due to this fact, Davidson’s eggs have grown exponentially in the food service market, especially for hospitals and other locations catering to at-risk groups. The company is now seeking to expand in the retail market and is looking to revise their current marketing strategy to meet this goal, with the help of the IPRO team. After an initial review, the IPRO group split up into sub-groups that will focus on different aspects of the marketing plan, including Consumer Education/Psychology, Competitor Analysis, Display, Packaging/Labeling, Promotions, and Website Improvements. Through both secondary and primary research (in the form of consumer surveys), these groups will gain an understanding of the egg market, the average egg buyer, and how the marketing strategy can be most efficiently revised. Once the research has been completed, the sub-groups will be able to create a design or marketing technique in their area of improvement, test their ideas, and revise as necessary. The IPRO group is seeking a final product that will boost retail sales of Davidson’s pasteurized egg and increase consumer awareness of the large benefits of such a product.
Deliverables
Show less

Title: IIT Sustainability Branding (Semester Unknown) IPRO 311: IITSustainableBrandingIPRO311FinalReportSp09
Creator: Aguilar, Alejandro, Alexander, Richard, Animashaun, Oladipo, Chauhan, Mark, Ellsworth, Seth, Glover, Crystal, Krupp, Kevin, Patel, Nim, Scheer, Colin, Tadros, Nader
Date: 2009, 2009-05
Description: This is a continuing IPRO with the overall aim of improving and enhancing the image of Illinois Institute of Technology, both as an...
Show moreThis is a continuing IPRO with the overall aim of improving and enhancing the image of Illinois Institute of Technology, both as an institution and a physical campus, in regards to sustainability and “green” practices. To that end, the current semester is focused on several design projects based on concepts generated in the previous semesters along with input from the current semester to enhance a new “green” campus. We will also be providing information on how IIT is currently acting in a sustainable fashion and how students on campus can contribute to our image as a sustainable campus
Deliverables
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Title: IIT Sustainability Branding (Semester Unknown) IPRO 311: IITSustainableBrandingIPRO311BrochureSp09
Creator: Aguilar, Alejandro, Alexander, Richard, Animashaun, Oladipo, Chauhan, Mark, Ellsworth, Seth, Glover, Crystal, Krupp, Kevin, Patel, Nim, Scheer, Colin, Tadros, Nader
Date: 2009, 2009-05
Description: This is a continuing IPRO with the overall aim of improving and enhancing the image of Illinois Institute of Technology, both as an...
Show moreThis is a continuing IPRO with the overall aim of improving and enhancing the image of Illinois Institute of Technology, both as an institution and a physical campus, in regards to sustainability and “green” practices. To that end, the current semester is focused on several design projects based on concepts generated in the previous semesters along with input from the current semester to enhance a new “green” campus. We will also be providing information on how IIT is currently acting in a sustainable fashion and how students on campus can contribute to our image as a sustainable campus
Deliverables
Show less

Title: IIT Sustainability Branding (Semester Unknown) IPRO 311: IITSustainableBrandingIPRO311ProjectPlanSp09_redacted
Creator: Aguilar, Alejandro, Alexander, Richard, Animashaun, Oladipo, Chauhan, Mark, Ellsworth, Seth, Glover, Crystal, Krupp, Kevin, Patel, Nim, Scheer, Colin, Tadros, Nader
Date: 2009, 2009-05
Description: This is a continuing IPRO with the overall aim of improving and enhancing the image of Illinois Institute of Technology, both as an...
Show moreThis is a continuing IPRO with the overall aim of improving and enhancing the image of Illinois Institute of Technology, both as an institution and a physical campus, in regards to sustainability and “green” practices. To that end, the current semester is focused on several design projects based on concepts generated in the previous semesters along with input from the current semester to enhance a new “green” campus. We will also be providing information on how IIT is currently acting in a sustainable fashion and how students on campus can contribute to our image as a sustainable campus
Deliverables
Show less

Title: Building Consumer Awareness and Preference for Safe Foods (Semester Unknown) IPRO 336: Building Consumer Awareness and Preference for Safe Foods IPRO 336 MidTerm Presentation F08
Creator: Chauhan, Mark, Christensen, Carissa, Kari, Constantin, Kuebrich, Elizabeth, Kwon, Minjeong, Oke, Babajide, Rahnavard, Amir, Ray, Monmayuri, Stella, Meredith, Zhao, Yang
Date: 2008, 2008-12
Description: The IPRO 336 team is working with National Pasteurized Eggs, Inc. to create and test a new marketing strategy for the Davidson’s brand...
Show moreThe IPRO 336 team is working with National Pasteurized Eggs, Inc. to create and test a new marketing strategy for the Davidson’s brand pasteurized eggs. Pasteurized eggs are a reasonably new product in the egg industry and, as of yet, have not gained a large percentage of retail market sales. Pasteurized eggs are comparable in many aspects to their competitors but offer the added advantage of being virtually bacteria and salmonella free. Due to this fact, Davidson’s eggs have grown exponentially in the food service market, especially for hospitals and other locations catering to at-risk groups. The company is now seeking to expand in the retail market and is looking to revise their current marketing strategy to meet this goal, with the help of the IPRO team. After an initial review, the IPRO group split up into sub-groups that will focus on different aspects of the marketing plan, including Consumer Education/Psychology, Competitor Analysis, Display, Packaging/Labeling, Promotions, and Website Improvements. Through both secondary and primary research (in the form of consumer surveys), these groups will gain an understanding of the egg market, the average egg buyer, and how the marketing strategy can be most efficiently revised. Once the research has been completed, the sub-groups will be able to create a design or marketing technique in their area of improvement, test their ideas, and revise as necessary. The IPRO group is seeking a final product that will boost retail sales of Davidson’s pasteurized egg and increase consumer awareness of the large benefits of such a product.
Deliverables
Show less

Title: Building Consumer Awareness and Preference for Safe Foods (Semester Unknown) IPRO 336: Building Consumer Awareness and Preference for Safe Foods IPRO 336 Poster2 F08
Creator: Chauhan, Mark, Christensen, Carissa, Kari, Constantin, Kuebrich, Elizabeth, Kwon, Minjeong, Oke, Babajide, Rahnavard, Amir, Ray, Monmayuri, Stella, Meredith, Zhao, Yang
Date: 2008, 2008-12
Description: The IPRO 336 team is working with National Pasteurized Eggs, Inc. to create and test a new marketing strategy for the Davidson’s brand...
Show moreThe IPRO 336 team is working with National Pasteurized Eggs, Inc. to create and test a new marketing strategy for the Davidson’s brand pasteurized eggs. Pasteurized eggs are a reasonably new product in the egg industry and, as of yet, have not gained a large percentage of retail market sales. Pasteurized eggs are comparable in many aspects to their competitors but offer the added advantage of being virtually bacteria and salmonella free. Due to this fact, Davidson’s eggs have grown exponentially in the food service market, especially for hospitals and other locations catering to at-risk groups. The company is now seeking to expand in the retail market and is looking to revise their current marketing strategy to meet this goal, with the help of the IPRO team. After an initial review, the IPRO group split up into sub-groups that will focus on different aspects of the marketing plan, including Consumer Education/Psychology, Competitor Analysis, Display, Packaging/Labeling, Promotions, and Website Improvements. Through both secondary and primary research (in the form of consumer surveys), these groups will gain an understanding of the egg market, the average egg buyer, and how the marketing strategy can be most efficiently revised. Once the research has been completed, the sub-groups will be able to create a design or marketing technique in their area of improvement, test their ideas, and revise as necessary. The IPRO group is seeking a final product that will boost retail sales of Davidson’s pasteurized egg and increase consumer awareness of the large benefits of such a product.
Deliverables
Show less

Title: IIT Sustainability Branding (Semester Unknown) IPRO 311: IITSustainableBrandingIPRO311AbstractSp09
Creator: Aguilar, Alejandro, Alexander, Richard, Animashaun, Oladipo, Chauhan, Mark, Ellsworth, Seth, Glover, Crystal, Krupp, Kevin, Patel, Nim, Scheer, Colin, Tadros, Nader
Date: 2009, 2009-05
Description: This is a continuing IPRO with the overall aim of improving and enhancing the image of Illinois Institute of Technology, both as an...
Show moreThis is a continuing IPRO with the overall aim of improving and enhancing the image of Illinois Institute of Technology, both as an institution and a physical campus, in regards to sustainability and “green” practices. To that end, the current semester is focused on several design projects based on concepts generated in the previous semesters along with input from the current semester to enhance a new “green” campus. We will also be providing information on how IIT is currently acting in a sustainable fashion and how students on campus can contribute to our image as a sustainable campus
Deliverables
Show less

Title: Building Consumer Awareness and Preference for Safe Foods (Semester Unknown) IPRO 336: Building Consumer Awareness and Preference for Safe Foods IPRO 336 Ethics F08
Creator: Chauhan, Mark, Christensen, Carissa, Kari, Constantin, Kuebrich, Elizabeth, Kwon, Minjeong, Oke, Babajide, Rahnavard, Amir, Ray, Monmayuri, Stella, Meredith, Zhao, Yang
Date: 2008, 2008-12
Description: The IPRO 336 team is working with National Pasteurized Eggs, Inc. to create and test a new marketing strategy for the Davidson’s brand...
Show moreThe IPRO 336 team is working with National Pasteurized Eggs, Inc. to create and test a new marketing strategy for the Davidson’s brand pasteurized eggs. Pasteurized eggs are a reasonably new product in the egg industry and, as of yet, have not gained a large percentage of retail market sales. Pasteurized eggs are comparable in many aspects to their competitors but offer the added advantage of being virtually bacteria and salmonella free. Due to this fact, Davidson’s eggs have grown exponentially in the food service market, especially for hospitals and other locations catering to at-risk groups. The company is now seeking to expand in the retail market and is looking to revise their current marketing strategy to meet this goal, with the help of the IPRO team. After an initial review, the IPRO group split up into sub-groups that will focus on different aspects of the marketing plan, including Consumer Education/Psychology, Competitor Analysis, Display, Packaging/Labeling, Promotions, and Website Improvements. Through both secondary and primary research (in the form of consumer surveys), these groups will gain an understanding of the egg market, the average egg buyer, and how the marketing strategy can be most efficiently revised. Once the research has been completed, the sub-groups will be able to create a design or marketing technique in their area of improvement, test their ideas, and revise as necessary. The IPRO group is seeking a final product that will boost retail sales of Davidson’s pasteurized egg and increase consumer awareness of the large benefits of such a product.
Deliverables
Show less

Title: Building Consumer Awareness and Preference for Safe Foods (Semester Unknown) IPRO 336: Building Consumer Awareness and Preference for Safe Foods IPRO 336 Project Plan F08
Creator: Chauhan, Mark, Christensen, Carissa, Kari, Constantin, Kuebrich, Elizabeth, Kwon, Minjeong, Oke, Babajide, Rahnavard, Amir, Ray, Monmayuri, Stella, Meredith, Zhao, Yang
Date: 2008, 2008-12
Description: The IPRO 336 team is working with National Pasteurized Eggs, Inc. to create and test a new marketing strategy for the Davidson’s brand...
Show moreThe IPRO 336 team is working with National Pasteurized Eggs, Inc. to create and test a new marketing strategy for the Davidson’s brand pasteurized eggs. Pasteurized eggs are a reasonably new product in the egg industry and, as of yet, have not gained a large percentage of retail market sales. Pasteurized eggs are comparable in many aspects to their competitors but offer the added advantage of being virtually bacteria and salmonella free. Due to this fact, Davidson’s eggs have grown exponentially in the food service market, especially for hospitals and other locations catering to at-risk groups. The company is now seeking to expand in the retail market and is looking to revise their current marketing strategy to meet this goal, with the help of the IPRO team. After an initial review, the IPRO group split up into sub-groups that will focus on different aspects of the marketing plan, including Consumer Education/Psychology, Competitor Analysis, Display, Packaging/Labeling, Promotions, and Website Improvements. Through both secondary and primary research (in the form of consumer surveys), these groups will gain an understanding of the egg market, the average egg buyer, and how the marketing strategy can be most efficiently revised. Once the research has been completed, the sub-groups will be able to create a design or marketing technique in their area of improvement, test their ideas, and revise as necessary. The IPRO group is seeking a final product that will boost retail sales of Davidson’s pasteurized egg and increase consumer awareness of the large benefits of such a product.
Deliverables
Show less

Title: Building Consumer Awareness and Preference for Safe Foods (Semester Unknown) IPRO 336: Building Consumer Awareness and Preference for Safe Foods IPRO 336 Poster1 F08
Creator: Chauhan, Mark, Christensen, Carissa, Kari, Constantin, Kuebrich, Elizabeth, Kwon, Minjeong, Oke, Babajide, Rahnavard, Amir, Ray, Monmayuri, Stella, Meredith, Zhao, Yang
Date: 2008, 2008-12
Description: The IPRO 336 team is working with National Pasteurized Eggs, Inc. to create and test a new marketing strategy for the Davidson’s brand...
Show moreThe IPRO 336 team is working with National Pasteurized Eggs, Inc. to create and test a new marketing strategy for the Davidson’s brand pasteurized eggs. Pasteurized eggs are a reasonably new product in the egg industry and, as of yet, have not gained a large percentage of retail market sales. Pasteurized eggs are comparable in many aspects to their competitors but offer the added advantage of being virtually bacteria and salmonella free. Due to this fact, Davidson’s eggs have grown exponentially in the food service market, especially for hospitals and other locations catering to at-risk groups. The company is now seeking to expand in the retail market and is looking to revise their current marketing strategy to meet this goal, with the help of the IPRO team. After an initial review, the IPRO group split up into sub-groups that will focus on different aspects of the marketing plan, including Consumer Education/Psychology, Competitor Analysis, Display, Packaging/Labeling, Promotions, and Website Improvements. Through both secondary and primary research (in the form of consumer surveys), these groups will gain an understanding of the egg market, the average egg buyer, and how the marketing strategy can be most efficiently revised. Once the research has been completed, the sub-groups will be able to create a design or marketing technique in their area of improvement, test their ideas, and revise as necessary. The IPRO group is seeking a final product that will boost retail sales of Davidson’s pasteurized egg and increase consumer awareness of the large benefits of such a product.
Deliverables
Show less

Title: Building Consumer Awareness and Preference for Safe Foods (Semester Unknown) IPRO 336: Building Consumer Awareness and Preference for Safe Foods IPRO 336 Final Report F08
Creator: Chauhan, Mark, Christensen, Carissa, Kari, Constantin, Kuebrich, Elizabeth, Kwon, Minjeong, Oke, Babajide, Rahnavard, Amir, Ray, Monmayuri, Stella, Meredith, Zhao, Yang
Date: 2008, 2008-12
Description: The IPRO 336 team is working with National Pasteurized Eggs, Inc. to create and test a new marketing strategy for the Davidson’s brand...
Show moreThe IPRO 336 team is working with National Pasteurized Eggs, Inc. to create and test a new marketing strategy for the Davidson’s brand pasteurized eggs. Pasteurized eggs are a reasonably new product in the egg industry and, as of yet, have not gained a large percentage of retail market sales. Pasteurized eggs are comparable in many aspects to their competitors but offer the added advantage of being virtually bacteria and salmonella free. Due to this fact, Davidson’s eggs have grown exponentially in the food service market, especially for hospitals and other locations catering to at-risk groups. The company is now seeking to expand in the retail market and is looking to revise their current marketing strategy to meet this goal, with the help of the IPRO team. After an initial review, the IPRO group split up into sub-groups that will focus on different aspects of the marketing plan, including Consumer Education/Psychology, Competitor Analysis, Display, Packaging/Labeling, Promotions, and Website Improvements. Through both secondary and primary research (in the form of consumer surveys), these groups will gain an understanding of the egg market, the average egg buyer, and how the marketing strategy can be most efficiently revised. Once the research has been completed, the sub-groups will be able to create a design or marketing technique in their area of improvement, test their ideas, and revise as necessary. The IPRO group is seeking a final product that will boost retail sales of Davidson’s pasteurized egg and increase consumer awareness of the large benefits of such a product.
Deliverables
Show less

Title: Building Consumer Awareness and Preference for Safe Foods (Semester Unknown) IPRO 336
Creator: Chauhan, Mark, Christensen, Carissa, Kari, Constantin, Kuebrich, Elizabeth, Kwon, Minjeong, Oke, Babajide, Rahnavard, Amir, Ray, Monmayuri, Stella, Meredith, Zhao, Yang
Date: 2008, 2008-12
Description: The IPRO 336 team is working with National Pasteurized Eggs, Inc. to create and test a new marketing strategy for the Davidson’s brand...
Show moreThe IPRO 336 team is working with National Pasteurized Eggs, Inc. to create and test a new marketing strategy for the Davidson’s brand pasteurized eggs. Pasteurized eggs are a reasonably new product in the egg industry and, as of yet, have not gained a large percentage of retail market sales. Pasteurized eggs are comparable in many aspects to their competitors but offer the added advantage of being virtually bacteria and salmonella free. Due to this fact, Davidson’s eggs have grown exponentially in the food service market, especially for hospitals and other locations catering to at-risk groups. The company is now seeking to expand in the retail market and is looking to revise their current marketing strategy to meet this goal, with the help of the IPRO team. After an initial review, the IPRO group split up into sub-groups that will focus on different aspects of the marketing plan, including Consumer Education/Psychology, Competitor Analysis, Display, Packaging/Labeling, Promotions, and Website Improvements. Through both secondary and primary research (in the form of consumer surveys), these groups will gain an understanding of the egg market, the average egg buyer, and how the marketing strategy can be most efficiently revised. Once the research has been completed, the sub-groups will be able to create a design or marketing technique in their area of improvement, test their ideas, and revise as necessary. The IPRO group is seeking a final product that will boost retail sales of Davidson’s pasteurized egg and increase consumer awareness of the large benefits of such a product.
Deliverables
Show less

Title: IIT Sustainability Branding (Semester Unknown) IPRO 311: IITSustainableBrandingIPRO311MidTermPresentationSp09
Creator: Aguilar, Alejandro, Alexander, Richard, Animashaun, Oladipo, Chauhan, Mark, Ellsworth, Seth, Glover, Crystal, Krupp, Kevin, Patel, Nim, Scheer, Colin, Tadros, Nader
Date: 2009, 2009-05
Description: This is a continuing IPRO with the overall aim of improving and enhancing the image of Illinois Institute of Technology, both as an...
Show moreThis is a continuing IPRO with the overall aim of improving and enhancing the image of Illinois Institute of Technology, both as an institution and a physical campus, in regards to sustainability and “green” practices. To that end, the current semester is focused on several design projects based on concepts generated in the previous semesters along with input from the current semester to enhance a new “green” campus. We will also be providing information on how IIT is currently acting in a sustainable fashion and how students on campus can contribute to our image as a sustainable campus
Deliverables
Show less

Title: IIT Sustainability Branding (Semester Unknown) IPRO 311
Creator: Aguilar, Alejandro, Alexander, Richard, Animashaun, Oladipo, Chauhan, Mark, Ellsworth, Seth, Glover, Crystal, Krupp, Kevin, Patel, Nim, Scheer, Colin, Tadros, Nader
Date: 2009, 2009-05
Description: This is a continuing IPRO with the overall aim of improving and enhancing the image of Illinois Institute of Technology, both as an...
Show moreThis is a continuing IPRO with the overall aim of improving and enhancing the image of Illinois Institute of Technology, both as an institution and a physical campus, in regards to sustainability and “green” practices. To that end, the current semester is focused on several design projects based on concepts generated in the previous semesters along with input from the current semester to enhance a new “green” campus. We will also be providing information on how IIT is currently acting in a sustainable fashion and how students on campus can contribute to our image as a sustainable campus
Deliverables
Show less

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