The objective for IPRO 353 is to evaluate the business opportunities for commercializing iGroups. We will do this by conducting research pertaining to primary competitors, the industry as a whole,... Show moreThe objective for IPRO 353 is to evaluate the business opportunities for commercializing iGroups. We will do this by conducting research pertaining to primary competitors, the industry as a whole, consumers’ wants and needs, legal issues that could affect iGroups; conducting competitive analysis; developing a website to help market iGroups; and drafting a business plan and final report, which will include feasibility analysis and recommended future steps. Included in the business plan/final report will be: -description of iGroups -market and industry data -competitive analysis -list and description of applicable legal topics -financial data -website description/information -projections for income, sales, and cash flow -analysis of different business models/selected business model -final recommendations including suggested next steps Show less
